Good PR can play a key role in changing public policy. There are countless examples, but one primary area of major PR success is in tobacco control, where groups with modest advertising resources like Action on Smoking and Health (ASH), the Cancer Council and various state-based advocates have won comprehensive victories by driving a constant barrage of editorial stories about the risks of second hand smoke and the public health benefits of tighter controls.
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Palin News
International intern joins Palin team
10 February 2012 Palin Communications welcomes international intern Ellen Groen to the tea..
Palin helps amplify First Voice communication plan
Effective advocacy requires a unified voice with a consistent message. This holds true no m..
Fundraising meets weight loss in new charity challenge
People commit to doing lots of different things to raise funds for charity these days – w..
Palin adds to its growing team
Palin Communications would like to welcome its new recruit George Anderson who joins the Palin ..
Palin supports Movember 2011
Palin Communications will once again be working with our friends at the Prostate Canc..
You don’t have be blind to have a guide dog
Guide Dogs NSW/ACT recognise International Guide Dog Day Palin Communications worked with ..
Business growth triggers new recruit for Palin Communications
Friday 3 June 2011 - Following recent business growth, health focused PR agency Palin Communica..
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Palin helps amplify First Voice communication plan
Effective advocacy requires a unified voice with a consistent message. This holds true no m..
Featured Case Study
NOT FOR PROFIT: Shepherd branding at Father of the Year implemented with military precision
Left to right: Australian Father of the Year Air Chief Marshal (retired) Angus Houston, 2010 AFOY recipient Mr Guy Cooper It’s one thing to have a high profile national award that ..
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Can PR help secure public funding?
Martin Palin - Friday, January 20, 2012