Palin chips in to drive awareness at Australian Open Golf
The Prostate Cancer Foundation of Australia (PCFA) joined forces again this year with the Men's Australian Open Golf as the official charity for the event. The four day tournament was held from the 3rd - 6th of December at NSW Golf Club in La Perouse. Palin Communications assisted PCFA with media relations for the event, focusing on the importance of raising awareness about prostate health among men in such an ideal environment – men's golf.
Australian golfer's Adam Scott, Matthew Goggin and Geoff Ogilvy jumped on board to help support PCFA at the event. PCFA's Victorian and Tasmanian State Manager David Rhodes was lucky enough to get snapped with Scott and Goggin who were more than happy to lend their time to support the foundation.
Scott, the eventual winner of the tournament, and Geoff Ogilvy both lent a quote in the PCFA media release which was used to raise awareness, among media, of PCFA's involvement.
Channel 10, the broadcasters, were also happy to be involved – the presenters all wore PCFA pins and CEO Andrew Giles was interviewed on Saturday afternoon, discussing PCFA's involvement at the golf and the importance of men's health and maintaining regular contact with your GP.
As a money raising incentive, Drummond Golf offered their support and gave PCFA $100 for every birdie made on the 7th hole at the tournament.
All in all, PCFA's active involvement in the golf was a success and Palin looks forward to building a bigger and better program for next year.
Australian golfer Adam Scott and PCFA Vic/Tas State Manager David Rhodes
at the Men's Australian Open Golf Pro-Am event