Good PR can play a key role in changing public policy. There are countless examples, but one primary area of major PR success is in tobacco control, where groups with modest advertising resources like Action on Smoking and Health (ASH), the Cancer Council and various state-based advocates have won comprehensive victories by driving a constant barrage of editorial stories about the risks of second hand smoke and the public health benefits of tighter controls.
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Healthcare Stakeholder Management
Healthcare stakeholder management
Good PR is not driven by what you say about your products and issues. It is driven by what other people say about them. With Palin’s “10 step plan” to better stakeholder management, we will help you secure support, leverage your relationships and amplify the message by showing who else supports it Good stakeholder management also enhances corporate reputation. We’d love to show you how.
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Palin helps amplify First Voice communication plan
Effective advocacy requires a unified voice with a consistent message. This holds true no m..
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HEALTH CONFERENCES: GPCE captivates both delegates and media
Now in its twelfth year, the Sydney General Practitioner Conference and Exhibition (GPCE) is described as the most informative and comprehensive medical education conference available to GPs. ..
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Can PR help secure public funding?
Martin Palin - Friday, January 20, 2012