
Event management for health campaigns
Events can play a tangible role in your health PR campaign. It can provide a consumer touch point or a forum to collect expert views, or it might act as an opportunity for media or provide content for your socials.
Whatever the objective, it’s important to get it right.
For virtual webinars and roundtables in HIV and ADHD, to live installations and media events to support asthma awareness and the Voltaren City2Surf, Palin Communications has extensive experience in event management.
All our events have a clear purpose and are integrated into a campaign to meet a key objective, like deliver content or drive media opportunities.
At Palin Communications, we manage your event by:
Developing a clear rationale for the event and the role it will play in supporting campaign success
Overseeing all logistics and planning, including bookings, AV requirements, supplier management and compliance
Developing of a promotion strategy to increase attendance and interested
Sourcing of talent to support activities and attend
Providing on the ground support to manage all logistics
Ensuring event feeds into and supports all other activities, like earned media, owned content and shared media opportunities
Talk to the Palin Communications about how an event could elevate your next Health PR strategy.
Events can be an integral part of effective health PR campaigns. With the right support, your event can be a focus for stakeholder engagement, an opportunity for media and a point of focus for consumers.